“Well crafted email content is the key to email marketing success.” That may sound like an understatement but it is the absolute truth. According to Responsys, email marketing by the retail industry grew by 19% in 2012. The single biggest email marketing day came on Cyber Monday with 93% of retailers sending out a promotional [...]
10 Email Marketing Tips for 2013
As we close out 2012 and look forward to 2013, the one question that always comes up at this time of year is, “what is changing for email marketing?” While the question remains the same, the answer does change from year to year. Looking ahead to 2013, we now have mobile and social media to [...]









