This is the second part our 3 part series on subject lines. If you missed the first post, you can find it here – Subject Lines and the Importance of 87% and 150 Characters [Part 1]. There was a lot of data in that first post, but there was a reason for it. Understanding trends [...]
How to Create Subject Lines that Captivate, Motivate and Compel a Click [Part 2]
What Makes the Best Email Subject Lines (Plus Examples)
You’ve heard the saying that you have one chance to make a good first impression – Well, your email messages are the perfect example of having one chance at making a good impression. With email messages literally cluttering up our inboxes more and more every day, you only have a split second to grab your [...]
The Absolute Worst Email Subject Lines
The days of seeing that “You’ve got Mail” message pop up and feeling excitement are long over. Looking at our email inbox with sheer and utter delight to find out what we are missing out on or what happened in the news is a thing of the past. And your email subscribers feel the exact [...]









