For hundreds of years, newsletters have been a source of information, entertainment and communication. Even in the 1700’s, Ben Franklin produced what we would refer to as a newsletter. In the modern sense, newsletter content has rivaled some of the most targeted and most useful information found anywhere. But with that, there also comes a [...]
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Building a Subscriber List with Social Media
Social media can be called many things – a challenge, hot spot, a time kill, even an entire business model. So when I had the chance to interview one of the leading ladies in social media, you can bet I jumped at the opportunity. Martha Giffen is a author, speaker and coach on the subject [...]
Expert Answers on Sending Traffic to a Lead Capture Page
The value of traffic can never be underestimated. The best website in the world, the best blog in the world, the best free offer in the world amounts to nothing if there is no traffic to it. Even the best articles in the world can sadly sit idle if there are no eyeballs to view [...]
